Shift the story
Our FW21 campaign is about seeing things in a new light. By spreading awareness and using sustainable materials in our frames, packaging, and displays, everyone can make a difference – one frame at a time!
Sustainable materials
Creating Eco frames is all about thinking new. Not only when it comes to the design, but also
for the materials we use.
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One frame, One tree
We work with Trees for the Future to plant a tree for every frame purchased. With your help, we’ve planted over 2.5 million so far – and that number just keeps growing.
Find out more